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Interested to hear anyones experience or insights in leveraging Gong to complete Voice of the Customer analysis. We have a client that wants to better understand the following: 

  • How a new product release is resonating with their install base? 
  • What are the key reasons they want to talk about the new product?
  • What objections to they voice with moving forward with adoption? 
  • How is the pricing received by customer segment?

Thanks for your input!

 

 

Hi @RyanCahill! Great discussion question. 

I found this episode of Gong on Gong featuring @Shefa Weinstein that you may find helpful - this is how we at Gong use the voice of the customer to inform and validate our product roadmap. 

Also tagging in some Enablement experts to share any advice or feedback they may have for you ⬇️

@Courtney Tucci @Abhishek Humney @Holly Hampson @Pete Thornton @Casandra Valdes @AmyStarnerCeridian @Sascha Dainat @Mark Giddens @Tracy Murphy @Evan Natwick @Alec Levandoski @Quinn Ricigliano @Andy Gregor @Krystal Petrovskis @Samantha Leckie @Chiara Gianola @Paul Dean @Mar Ryan @TheMoneyTeam 

 

@Molly Kipnis thanks for sharing, definitely review this for sure!

Coming around to this topic - what updates have been made in gong so that CS leaders can get VOC insights from all of the calls/emails logged in Gong vs from a specific account?

Hi @dbradyexpertise — are you asking about analyzing overall VOC insights across all accounts vs. insights from specific calls?

Hey @Molly Kipnis  - all accounts.  

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