Best Practices for Sales Engineers

Hello!

I’m a Sr. Sales Enablement Manager and lead the Gong roll out at my org. I would LOVE it if Gong had resources or playbooks for SAs. 

What I did for my SAs was create Library folders specifically focused on technical conversations that would help support their training. I consulted with the leaders on the SA side what competitive conversations they were looking to learn more about as well and added a technical competitive library conversations. I asked my SA leaders what trackers would be most helpful for them and if they’d want any notifications set up when SAs were present in calls with an X topics etc.

We are still in the early stages of adoption - so please let me know what you might find helpful for your SAs! I’d love to be able to increase support for our teams too.  

For some additional ideas, here are a few related Gong on Gong videos that may be relevant depending on the roles & responsibilities of the Sales Engineering / Presales org:
Gong on Gong for SEs to effectively partner with Sales

Gong on Gong for Sales Engineering Leaders

Gong on Gong for Pilot Scoping and Onboarding

Past community post with additional ideas

1-Pager Guide: The Ultimate Checklist For Sales Engineering Teams