“Using Gong to improve your objection handling” with Sr Strategic SDR, Amelia Howard

In an ever changing market environment, Amelia shares her superpower of having a laser-focused approach in surfacing real-time objections across all segments that others have already successfully overcome.

Why it’s important for Amelia to keep up with current market objections

“I started on the SMB segment and I moved over to strategic about halfway through my tenure so far and quite frankly like saw a lot of variation in the type of objection I was getting”

Check out her laser focused approach to surface the right moment

“The words filter allow us to get into the granular of what it was said in the objection and how we overcame it.”

How she uses advanced filters to surface the entire moment

“We wanna make sure it’s only the other party that’s mentioning this concern so that we can hear the full moment of the call.”

She ends her search with a slam dunk. Successful Objections Only“

“Use Basic Details,  elect a disposition where the call was handled successfully because that’s what’s gonna make us better on the phones”

Video here: https://listen.casted.us/public/76/Gong-on-Gong-36ab42c1/a000e289