Hi Ryan!  Welcome to the Gong Family!  One of my favorite things to provide customers is this link to our Incredible Kick off Kit https://pages.gong.io/incredible-kickoff/ .  This has some pretty great ideas on how you can hit the ground running.  Take a peek at the scavenger hunt template and see if you can use that with a bit of company swag or gift cards to get people excited and in the tool.  Also,Top down communication will help by leaps and bounds.  Have your executive sponsor send out a video on why you chose Gong and how important it will be for them to uplevel their own game (not used as a stick or big brother). 

Hope that helps!

oh my gosh, thank you so so much Heather!