Is there any way we can get Gong to see if they can capture for us every question we have been asked on a call?
We want to build a matrix out of these questions (how many have been asked how many times) and make sure the reps are prepped to answer them.
Yes! On any call, go to the Points of Interest Tab - the top section Questions. You can then see all questions asked by your team and the prospect.
+2Love this question!! I haven’t started using PowerBI with Gong but feel like that might be the best option for broader insights like this. Would love for someone to prove me wrong though! 😉
For the cross-call trend view you’re describing, I’d use Gong Data Cloud, or pull the relevant Gong data into your own data mart/warehouse through the API. Once the data is queryable, you can build the kind of matrix you described: which questions are coming up, how often, by segment/team/product, and how those trends change over time.
An LLM can make the clustering and classification much easier, but I’d still recommend having someone with analytics experience help with the data model and QA so the results are trustworthy.
I’m doing this with an open-source project that pulls in the Gong data and an MCP server/analysis layer on top of it. Full disclosure: I built and maintain it.
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