How Gong Uses Gong: Using Gong to Level up Account-Based Prospecting

In this episode of How Gong Uses Gong, Senior SDR Carolyn Allen shares how she uses Gong Engage to level up her account-based prospecting efforts.

"As an SDR, my goal is to provide enough value to my prospects to elicit a response to set up a meeting for my AE or my counterpart. Gong gives me the ability to see what prospects care about... so I can use that in my outreach and make sure it's tailored to the folks that I'm reaching out to."

Watch this video to see a more detailed explanation of how Gong helps Carolyn achieve her goal!