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🎶 On the seventh day of 12 Days of Gong, the Visioneer Community gave to me…...a throwback of last year’s best content from the Community! 🎶In case you missed it, last year, we rounded up the “best-of 2022” content from the Visioneer Community and the Gong Academy. We highlighted best practices for Gong Deals, Trackers, Data in Gong, productivity hacks for Sales Enablement Managers, Frontline Managers, Executives, and more! Dive into the gems you may have missed from the Gong team and your Visioneer peers, perfectly paired with eggnog and holiday cheer.Day 1: Sleigh all day with Smart Trackers & the Initiatives DashboardDay 2: 🌲 Fir-get about surprises with our Macroeconomic TrackerDay 3: 🪵 Yule be blown away after learning what Gong Data can do for youDay 4: Ready to spruce things up for your next launch or company initiative?!Day 5: Up-level yourself with Gong and get that [ginger]bread! 🍞Day 6: 🎶 Sing “let it go” to your old forecasting process - Gong Forecast is here!Day
🎶 On the sixth day of 12 Days of Gong, the Visioneer Community gave to me… …CEO best practices from Mary Delaney! 🎶 In this episode, Mary shared how she uses Gong as a CEO to improve win rates and understand what’s happening across her business at a high level. Here are just three of the many tips Mary shared in this episode: Start your day by spending ten minutes in Gong. In just ten minutes, Mary is able to answer questions like: How are we tracking towards our Forecast? What's changed? Which leaders are using Gong to coach their teams? Is our team aligned on how we’re talking about our new product? Listen to the last two minutes of your team’s calls. This will help you understand the kinds of objections your teams are getting and what’s blocking them from getting a follow-up call scheduled. Then, you can build trainings for your teams based on your learnings from those last two minutes. Leverage the How Gong Uses Gong video library. These are quick, how-to videos created b
🎶 On the fifth day of 12 Days of Gong, @Bradley Ciné gave to us… …best practices for Smart Trackers (and a recipe for yellow soup)! 🎶 Bradley Cine, Director of GTM Enablement at Movable Ink, shares how he uses Gong’s Smart Trackers to increase MEDDICC adoption at his organization. The challenge: Getting his Sales team to fill out all the necessary information in the MEDDICC qualification methodology. The workflow: By using Smart Trackers, reps to easily inspect their calls and identify moments related to specific components of MEDDICC. The results: A 25% increase in MEDDICC methodology adoption within Salesforce Bradley’s favorite holiday tradition/recipe: On January 1st, Bradley celebrate Haiti’s independence day with a big bowl of Soup Joumou, which translates to “yellow soup.” Get the recipe for Soup Joumou here! Thanks to Bradley for sharing his story! Be sure to check out all of the live episodes of 12 Days of Gong here!
Thanks for coming to our recent customer event, Ready for Revenue Kickoff? How to launch initiatives that stick!Here are some tips to help you better understand and leverage Gong’s initiative boards and trackers to ensure initiative success. --Use Smart Trackers and Initiative Boards to:❗Help quantify risk💪🏼Verify team adoption of initiatives🔎Identify opportunities to enforce coaching, save deals, and adjust initiatives as needed Smart trackers allow us to pull keywords/phrases from the training and reinforcement activities to measure adoption. But before you go and set up a bunch of smart trackers, consider the maturity of your sales org. If your sales org is fairly new, that means you might not have enough stored data to properly use Smart Trackers, so we suggest using basic trackers instead. We suggest having at least 1,500 recorded calls in your library for optimal accuracy when using Smart Trackers.Here are some resources to help you better leverage Keyword Trackers, Smart Trac
🎶 On the third day of 12 Days of Gong, @Ian Gwynne gave to us…...best practices for Gong for RevOps! 🎶 Introduce yourself - what is your name, role, and organization?Ian Gwynne, Technology Enablement Architect at Mimecast What is the challenge you were facing at your organization? We were rolling out a new product globally where we were taking a product led growth approach by offering a 30 day trial and we wanted to get a better idea of the feedback received from prospects and customer who purchased the solution, what messaging was used for positioning the product and trial and what content was used related to these conversations. What workflow in Gong did you use to solve this challenge?First step was to create a “Smart Tracker” in Gong which allowed us to use Gongs AI to adapt and build off conversations to effectively track what keywords came up during conversations related to our new product roll out. With the use of Smart Trackers we were able to pick up how reps naturally posit
🎶 On the second day of 12 Days of Gong, Nicole Bansal gave to us… …best practices for Gong for Marketing! 🎶 Nicole Bansal, Head of Marketing at Viable, shared how she used Gong to help generate demo registrations and attendance. The challenge: Driving lead flow and product understanding The workflow: Using Gong's search filters, Nicole found snippets of customer reactions to the product during existing demos, which were then compiled into this 30-second sizzle reel. The results: Evergreen marketing material with over 8,000 views from prospective customers (their most watched video — with more views than their demo video itself!) Nicole’s favorite holiday tradition: Putting on some holiday tunes, putting a yule log on the TV, and decorating her Christmas tree! How do you use Gong for Marketing? Let us know in the comments below, and check out all of the live episodes of 12 Days of Gong here!
It’s that time of year again…12 Days of Gong is back! For the next 12 days, we’re sharing real-life success stories and actionable best practices from Visioneers like you in roles across Leadership, Sales, Enablement, Marketing, and more! Plus, our Visioneers are sharing their favorite holiday traditions and dishes. Check this page every day until December 22nd to hear from your fellow Community members about their most impactful Gong workflows! My favorite holiday tradition If we haven’t met yet, my name is Molly Kipnis, and I manage this incredible Visioneer Community here at Gong. Nothing beats summers in Chicago, I do love a good holiday season. Petition to rebrand the seasons to Summer, Spring, Fall, and Holiday? For me, the holiday season is all about the three F’s: Family, Friends, and (most importantly) Food. I celebrate Hanukkah, and the best part about Hanukkah is, of course, the latkes. While homemade latkes are certainly tastier, I prefer the store-bought ones from Trader
🎶 On the first day of 12 Days of Gong, the Visioneer Community gave to me… …objection handling best practices from Mark Treacy! 🎶 Hear from Mark Treacy, Senior Sales Manager at LinkedIn, about how he uses Gong to improve objection handling amongst his team. The challenge: Objection handling and competitive selling skills in an increasingly competitive digital landscape The workflow: Mark’s team performed keyword searches to analyze competitor mentions and common objections that were coming up on their calls They also used Gong call recordings for objection handling training and group role playing exercises The results: A 20% increase in his sales team's patience and question rate quarter over quarter More effective handling of common ojections in market Mark’s favorite holiday tradition: Visiting the Christmas Tree and Lights at Denver Union Station with his wife and son! 🎄 What are your best tips or workflows for improving selling skills and objection handling with your Sales te
Revenue AI is a dynamic and ever-changing space where each and every interaction is critical to getting opportunities into the win column. Gong knows this better than anyone and that’s why we’re continually improving and expanding our features and functionality, as well as the fantastic training resources to support you in Gong Academy. We are thrilled to announce the launch of our newest customer training options, designed to elevate your experience and empower you with the skills to make the most of Gong. Whether you're a seasoned user or just getting started, there's something valuable for everyone. Check it out!Everyone Managers/Program Managers/Enablement How Gong Works (Video) This provides a great overview of what Gong is and what it can do for you and your teams. This should be the first stop for any new customer or prospect coming on board. Find Your Hustle with Call Spotlight (Video) If you haven't seen Gong's Call spotlight yet you've been missing out. This v
Thanks for coming to our recent customer event, Race to Embrace Gen AI: How to close productivity gaps and improve the buyer experience. Here are some links to help you better understand and leverage Gong’s AI-powered Call Spotlight. Overview of how you can use Gong’s AI to automate your team's critical processes...The Components of Call SpotlightHighlights Here, you'll see a call brief, next steps (based on Gong’s enhanced AI models!), and more — all pulled directly from the call and pre-assembled to save you listening time. Ask anything Have a question about something specific from a call? Ask Anything in Call Spotlight is the place to go when you need answers! Ask about the customer's pain points, their desired outcomes, or whatever you'd like to have synthesized from the call. Outline The Outline contains bulleted, digestible chapters that break down the entire call, so that you can skim through the play-by-play in record time. TipsUse the “Ask Anything” tab to generate a conc
Looking to maximize efficiency in your call reviews and follow-ups?Check out this video on Gong's Call Spotlight!In it, you’ll find workflows that Gong users have found beneficial with Call Spotlight, such as: Saving time on call prep Call review Composing emails Filling out CRM fieldsLet us know how you’re using Call Spotlight to improve your workflows!
Last week GTM Advisors hosted a Roundtable with revenue leaders, including two forecast pros from Gong to discuss how to improve forecasting. We’ve broken down the Top 3 Forecasting Challenges and the Top 3 Forecasting Recommendations. During the Roundtable we discussed how to leverage Gong to overcome the challenges and implement the recommendations. Here is a link to the recording of the Roundtable on YouTube. The panelists provided some incredible tips for both reps and revenue leaders. I’d love to hear from the community on how they’ve leveraged Gong for forecasting? What part of Gong can you now not imagine living without? Thanks to @Pete Sibley and @Samantha Levine for joining us!
Welcome to season one, episode four of VisioneersTV featuring @Mary Delaney, CEO at KarbonHQ! In this episode, Mary shared how she uses Gong as a CEO to improve win rates and understand what’s happening across her business at a high level. Here are just three of the many tips Mary shared in this episode: Start your day by spending ten minutes in Gong. In just ten minutes, Mary is able to answer questions like: How are we tracking towards our Forecast? What's changed? Which leaders are using Gong to coach their teams? Is our team aligned on how we’re talking about our new product? Listen to the last two minutes of your team’s calls. This will help you understand the kinds of objections your teams are getting and what’s blocking them from getting a follow-up call scheduled. Then, you can build trainings for your teams based on your learnings from those last two minutes. Leverage the How Gong Uses Gong video library. These are quick, how-to videos created by Gongsters for folks i
Thanks for coming to our recent customer event, Storytelling with Data: Let the insights make an impact. Here are some tips to help you better understand and leverage Gong Data Cloud. 📊🕵🏻Since your company’s use cases and business questions are endless, it’s important to understand the data, so that you can map your business questions to the right data points. Gong has a very rich dataset that contains both raw and enriched data types. It all starts with collecting customer conversations, which is the first building block. Whether it’s calls, emails, or calendar meetings - Gong can have the full picture of your customer interactions. From the content of the conversations, like transcripts, and trackers, to deal insights like deal warnings and deal predictions, forecast submissions and accuracy, SDR engagement, and many more. Gong Data Cloud takes all this data, packs it in analytics-ready tables, and streams it directly into your data warehouse. This is already available today if
I have a question that I wanted to ask the community in terms of how we can use Gong snippets or transcripts in order to convert them into customer testimonials that are of course anonymizedHas anybody considered and addressed whether there are any legal implications if we just create customer testimonials from actual Gong transcripts/video/audio, and we use them for different videos and other social media and marketing purposes?For example, the Gong CEO himself has done that here and I remember one post where he did it with sound, I just can’t find it:https://www.linkedin.com/posts/amitbendov_airocks-lastmoveradvantage-activity-7079017597932847104-fJpt/?utm_source=share&utm_medium=member_desktopDo we need to get any special permission to do that? Even though we will not be sharing any other information like the person who said it or the company they represent. The only thing that we will be using is their voice or text and I don’t think that that’s sensitive information/PIIIs this
🎶 On the fourth day of Gong, my sales rep gave to me, Gong Sales Enablement and RevOps strategies! 🎶 Sales Enablement Managers and Gong Admins, this is our holiday gift to you. Here are some the best resources from 2022 written by Visioneers and Gongsters like you, all wrapped up in one big, sparkly Gong bow! Need a few suggestions to get your enablement strategy off to a fast start? Check out this Enablement guide from the Gong Academy. We asked Sales Enablement Managers how they use Gong to track a rollout or initiative. Here are the best tips from Visioneers @Isabella Grandchamp, @John Machak, @Delila House, @Ian Gwynne, and @Viktorija: How a Sales Enablement Manager at Mimecast uses Gong's saved searches, aligned trackers, scorecards, and filters to create a best-practice library for his Sales team How a Sales Enablement Manager at Pigment uses Gong to run "Disco Call coaching sessions" with BDRs and AEs How a Sales Enablement Manager at Perkspot uses Gong to tra
Thanks for coming to our recent customer event, Achieving Revenue Predictability During Economic Uncertainty. As promised, here are tips to help you leverage Gong so you can improve your forecast accuracy. Top Tips from Drew Korab, Sales Operations Director @ UpworkIn order for you to call a more accurate forecast, have your sales ops and sales leadership team come together. Build a project plan to overcome these issues and create a forecasting methodology. Let’s break down the project into four main steps:Deep dive into your business Co-author your forecasting definitions Defined Forecast Categories ensures everyone is forecasting the same way. Moving as a team to Gong as one source of truth, gives an end to end platform to input, inspect and present your forecast both top-down and bottom-up. Define an operating rhythm Creating a forecasting rhythm ensures everyone understands their deliverables and timing expectations. Set regular reviews.By doing so, you and your team will gain im
Hey, Visioneer Community! I'm Shane Evans, Chief Revenue Officer at Gong, and I'm thrilled to share my journey with you all. Joining the Gong family was a no-brainer for me - a thriving community that fosters collaboration and growth? Count me in! In this interview with Nisha, I shared just a few of things I’ve learned while onboarding at Gong: Embracing the Gongster Community: Gong's unique culture treats everyone as equals, fostering collaboration and excitement for the role. Market Opportunity: Gong has a massive market opportunity in revolutionizing go-to-market functions and shaping the industry's future. Powerful Product Value: Gong empowers data-driven customer journeys and real-time decision-making. The Future of Revenue AI: Imagine an even more autonomous and automated future for revenue AI - that's where we're headed! Gong for Onboarding Success: In just a few weeks, I became a Gong power user, leveraging it for both customer interactions and internal meetings. Pro Tips for
If you’re one of the lucky customers to have early access to Gong Engage, please share how you’ve been utilizing it in your day to day work life. We want to know how it has helped you in your processes!
📚🚀 Introducing the Gong Ultimate Revenue AI Recipe Book! 🎉📊 Want to know how revenue leaders like you use Gong to achieve key business outcomes? The Gong Ultimate Revenue AI Recipe Book is here to help you unlock proven strategies and best practices to accomplish your revenue goals. Inside, you’ll get step-by-step recipes that help you: Track the performance of your strategic initiatives Understand what’s impacting your win rates Identify coaching opportunities Drive an efficient forecast rollup process Build better products with customer feedback Get answers to important business questions in your BI system …and so much more! Check out all of our recipes and choose the ones that resonate with you and your sales goals and challenges: https://www.gong.io/recipe-book/
Great question! A Center of Excellence, also known as a COE is a committee and central hub of resources formulated to accomplish two key things: ENSURE ALIGNMENT: COE's are designed to comprehensively orient multiple teams around the unified processes, platforms, and operations of a specific initiative. FOSTER ADVANCEMENT: The approaches executed by a COE should intend to go beyond what has already been done before in the organization. This committee can be used for a variety of projects, one being your implementation of Gong. TIP: In Gong Academy you can view a full course about how to develop a COE and use it for the purpose of implementing Gong. A COE is typically initiated when a company is approaching brand new ground and you need your best hands on deck. You might be expanding into new markets, exploring a new territory, introducing a new strategic product, or developing a new team. What differentiates the concept of a COE from a traditional task force is that it is designed
Watch the full interview here: As the VP of Go-to-Market Enablement at Gong, I have the privilege of leading our Enablement team in spearheading strategic initiatives like new products, messaging, or competitive strategies. The key to measuring the success of our efforts is data. During my nine years at Tableau and now here at Gong, I have always loved diving into the numbers and gaining valuable insights. According to McKinsey, 70% of large transformational initiatives fail. At Gong, we refuse to be part of that 70%. In this video, I sat down with Nisha to share a framework that we have been using internally at Gong to measure and track the success of our own strategic initiatives. Here's a quick overview: Intake and Insights: We gather data from various sources, including leadership, market dynamics, and our own Gong technology. We analyze this data to assess the health of our business and identify areas for improvement. Training and Certification: We roll out comprehensive train
Watch it here now!The bar has never been higher to deliver on value, whether it’s from a tech purchase or the rollout of a new sales methodology initiative. When you need ALL the insurance you can find, how do you nail a can’t-fail big bet? Check out this recording to hear how this tall order can be executed globally when you pair CVI + Gong + Highspot. In this webinar you’ll learn….How to empower your team using operational rigor: You’ll learn to scale winning behaviors, while increasing win rates and efficiency. How the Gong, Corporate Visions, and Highspot partnership improves your team’s capabilities: We’ll reveal the industry’s best solution for streamlining and maximizing your team’s potential. How to get the most out of your sales transformation journey: We’ll walk you through how to use methodology and innovative technology to supercharge your sales team.Check it out HERE!
Thanks for coming to our recent customer event, 5 Powerful Ways to Drive Effective Coaching. As promised, here are tips to help you leverage Gong’s cutting-edge technology and advanced coaching practices. Top Tips from Lisa @ JobberTime Management Listen to calls on 1.5x to 2x the speed and make use of the call Summary page Add quick comments on the calls to highlight specifics from your coaching conversations. Make sure to use language that matches the call, and be very specific in the comments about what you feel was done well. Autoplay to queue up calls and get some listening done -- I do this quickly in between meetings and I find it helps me stay on top of my coaching and breaks up my day. If you haven’t tried time blocking yet – I urge you to block some time in your cal to listen to calls. Ramp SDRs Listen to calls together as a group and talk about what was done well and what could have been done better. Align on coaching best practices w/ your management team. Utilizes and
For your business to successfully and sustainably retain and expand revenue from customers, those customers must realize measurable value from their usage of your product. This is customer success. This measurable value should be packaged as Value-based Outcomes that your sales and post-sales teams can prescribe, agree, deliver and verify with your customers. This cycle of prescription, agreement, delivery and verification of Value-based Outcomes is known as the Customer ValueCycle and is the power that drives a best-in-class Net Dollar Retention engine. In this Supercharge Series video from Gong partner Valuize, you’ll learn how Gong intelligence can be used to track the execution of the Customer ValueCycle by your teams and help measure progress towards outcome achievement by your customers. Valuize Founder & CEO, @Ross Fulton, and Industry Principal, Anthony D’Auria, share 3 actionable tips that enable Gong to maximize Net Dollar Retention in your business and become integral to
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